3 ways great press improves your marketing strategy
A niche for-profit and a national non-profit recently signed an agreement for a product which may change a key part of the American health care industry. The two organizations spent… Read More »
Seek underserved markets to grow unseen
Obsidian Business Planning Solutions is the small business owner’s answer to, “How do I prepare to sell my company?” Unlike most firms involved with the mergers, acquisitions, and sales of… Read More »
“Don’t panic. Assess Risk. Seize Opportunity.”
Eleven months ago, Education Management Solutions (EMS) faced the same unprecedented challenge as millions of small businesses across the country: pandemic-induced, government-mandated shutdown. Pennsylvania Governor Tom Wolf had just issued… Read More »
Industry influencers drive real results – if you’re ready
The client came to us with a challenge: promote one brand message to two target markets in four weeks. We quickly implemented a digital strategy that relied on influencer support,… Read More »
Client case study: How we’re helping to #KickCovid
Millions of Americans have felt helpless as the COVID-19 pandemic swept across the nation. New financial and mental health challenges were created by uncertainty, job losses, and social distancing, in… Read More »
Prepared for publicity: A client case study
Prepared for publicity: A client case studyThis past weekend, approximately 60,000 people visited Annapolis, Maryland for the 50th annual United States Sailboat Show. Travel agency Soca Caribbean Yacht Charters was… Read More »
Reaching and influencing target markets: A case study
Effective publicity accomplishes two goals: reaching and influencing target markets. Proven Media Solutions’ cross-industry process for success is designed to accomplish these goals in a way which turns into real… Read More »
Great interviews are icing on the writing cake
One of our favorite writing tools is quoting outside sources. Proven Media Solutions CEO Dustin Siggins took this tactic from his journalist days, when he interviewed Members of Congress, grassroots… Read More »
Spread your message: the multiplier effect of getting in the press
One of the most important and popularservices we offer at Proven Media Solutions is getting published. We write and place press releases, blog posts, op-eds for our clients to help… Read More »
Case Study: Lumapod
Lumapod is an Austrian-based start-up which created a patented tripod technology for travel and sports cameras. They reached out to Proven Media Solutions for the development of a media kit,… Read More »