When Peraton secretly began plans to buy a piece of Northrup Grumman and another rival firm for $10.5 billion, Peraton Chief Communications & Engagement Officer Matt McQueen knew he had… Read More »
How would you react if your company was unreasonably targeted by critics, and you felt the need to respond? One way to start is by having a highly credible spokesperson… Read More »
A year ago, Tony Piloseno was just another college student without a job. He’d been fired from Sherwin-Williams and was mixing paint for 1.6 million TikTok followers. Just a few… Read More »
A niche for-profit and a national non-profit recently signed an agreement for a product which may change a key part of the American health care industry. The two organizations spent… Read More »
Obsidian Business Planning Solutions is the small business owner’s answer to, “How do I prepare to sell my company?” Unlike most firms involved with the mergers, acquisitions, and sales of… Read More »
Eleven months ago, Education Management Solutions (EMS) faced the same unprecedented challenge as millions of small businesses across the country: pandemic-induced, government-mandated shutdown. Pennsylvania Governor Tom Wolf had just issued… Read More »
The client came to us with a challenge: promote one brand message to two target markets in four weeks. We quickly implemented a digital strategy that relied on influencer support,… Read More »
Millions of Americans have felt helpless as the COVID-19 pandemic swept across the nation. New financial and mental health challenges were created by uncertainty, job losses, and social distancing, in… Read More »
Prepared for publicity: A client case studyThis past weekend, approximately 60,000 people visited Annapolis, Maryland for the 50th annual United States Sailboat Show. Travel agency Soca Caribbean Yacht Charters was… Read More »
Effective publicity accomplishes two goals: reaching and influencing target markets. Proven Media Solutions’ cross-industry process for success is designed to accomplish these goals in a way which turns into real… Read More »
