Your brand pivots on these three things
Branding is one of the toughest battles in business. It incorporates your identity in the marketplace – what you say you do, what you actually do, and how you are… Read More »
Think differently to reach target markets
People are bombarded by information. TV, social media, news, and more overwhelm us with more products, services, and ideas than we could absorb in five lifetimes. It’s therefore critical to… Read More »
Great CEOs Manage Less, Train More, & Succeed Better
I met Lincoln D. when he was 18 years old. A high school drop-out with two kids, he made $8.50 an hour before working for my father. Two years later,… Read More »
The ROI of getting in the press
“What is our return on investment?” We hear this question a lot. Potential clients want to know what value they are going to get for the price they are paying.… Read More »
Two words to press success
A great book for business negotiation is former FBI hostage negotiator Chris Voss’ Never Split the Difference. Voss shows how to think smarter, talk better, and win bigger. It’s all… Read More »
Drive branding & bucks from your blog
Creating great content to reach and influence target markets is no easy task. There are so many digital tools that it’s difficult to find the right one(s) to accomplish personal… Read More »
What’s on your social media?
Do you know what you’re posting on social media? On Episode 4 of the podcast You Need To Stop Doing That, host and MatchPace CEO Elizabeth Knox recently interviewed Proven… Read More »
November column: Is your price right?
Proven Media Solutions’ new Minding Your Business column is out and running with our syndication partners! Check out the first three paragraphs below and contact us to become a syndication… Read More »
Networking is about farming, not quick kills
Networking is among the most popular of small business tools. Done right, it is a powerful tool for accomplishing goals. Done wrong, it can cost a CEO $100,000 per year…at… Read More »
Branding on a budget: Use your existing assets
Successfully branding requires a comprehensive, pro-active look at what a company says, does, and is perceived to be. It also normally requires a significant investment of time, money, and other… Read More »
