Slow and steady wins the influence race
The public is often galvanized when legislation is discussed or regulations are introduced. But behind the scenes on both sides of any issue are often influence campaigns months or years… Read More »
Going niche to drive widespread brand credibility
One of the advantages of being in a niche industry is that you don’t need CNBC or The New York Times to reach critical target audiences. But that doesn’t mean… Read More »
Standing out from the AI crowd
Tech start-ups are high-stakes, capital-intensive endeavors. Most of them fail because the space is saturated and technology changes rapidly. But even those which succeed then need to scale by raising brand… Read More »
Combating mental health stigma through the press
For decades, mental health care has been overcoming barriers related to stigma, access, and public perception. But challenges still exist. It’s a naturally sensitive topic, requiring carefully crafted messaging that… Read More »
Turning a “boring” product into national media exposure
A good advertisement can make anything seem exciting, from cutting-edge technology to something as mundane as laundry detergent and gum. Our client wanted to be a little different – using… Read More »
Making your message matter in politics
Navigating the world of public affairs means bringing outside interests into the complex world of politics. And ensuring that those interests reach the right people – whether you’re trying to… Read More »
Turning a new product into a long-term brand launch
Our first foray into education and technology was with a virtual testing and training platform for students in the medical space. An agreement with a national nonprofit put the company… Read More »
Helping start-ups spread the word
One of the major challenges Americans face today is how to beat the COVID-19 pandemic. How much do we lock down? What are grocery stores, restaurants, and other businesses doing… Read More »
Making waves to reach the right people in a market
Breaking into an established market is no easy task. In 2019, we were approached by a start-up that wanted to make waves at the nation’s most prestigious sailboat show. This… Read More »
Getting national press to bring your message to a wider audience
In October 2018, Catholics in 44 nations and 1,300 locations prayed for healing from the Catholic Church’s clergy sex abuse scandal. Proven Media Solutions was hired to help one Louisiana… Read More »