Prepare for next year’s press today
Getting in the press isn’t a short-win game. Success is built on a long-term strategy which starts today but doesn’t take full effect for months or even years. Here are… Read More »
Turn one story into four exclusives
Media gatekeepers love exclusives. One significant exclusive can make a reporter’s, editor’s, or producer’s week — bringing in readership, establishing credibility with readers and relevant outside observers, and making the… Read More »
What a presidential campaign can teach us
A month from today, the 11 remaining Democratic presidential candidates will know where they stand among a significant swath of Democratic Party voters. After a year of debates, ads, and… Read More »
Put your money where your brand is
Imagine establishing your ideal brand. Your potential and actual clients believe your value proposition, you stand out from the competition, and your marketing collateral is well-crafted and delivered through the… Read More »
The PR fallout from iHeartMedia layoffs
This PR industry analysis was authored by Proven Media Solutions CEO Dustin Siggins and published by PR Week on January 28, 2020. It may be seen in full here. The… Read More »
Your brand pivots on these three things
Branding is one of the toughest battles in business. It incorporates your identity in the marketplace – what you say you do, what you actually do, and how you are… Read More »
Think differently to reach target markets
People are bombarded by information. TV, social media, news, and more overwhelm us with more products, services, and ideas than we could absorb in five lifetimes. It’s therefore critical to… Read More »
Success is not guaranteed. Our good-faith pledge is.
We envy roofers, apple pickers, and Uber drivers. Their customers know exactly what they’re getting. There are few guarantees in publicity. Proven Media Solutions pledges the next best thing –… Read More »
Make your content marketing matter
Getting the word out to customers is hard. There are so many people using so many tools that just getting through the noise is an accomplishment. Eric Wilson, a leading… Read More »
How Miss Nigeria lost the title but won the world
Saturday’s official Miss World winner was Miss Jamaica. Her victory will bring money, prestige, and other opportunities. However, the biggest winner of the night was Miss Nigeria, who lost the… Read More »