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Thought Leadership - Blog

It’s a “Retrobrand,” Not a “Rebrand”

Everything is “retro” these days. Donald Trump is back in the White House, skinny jeans are back in style, and Bud Light is hiring “fratty” comedians to win back its customer base. Heck, even… Read More »

Winning in Washington: How PR can drive policy wins in 2025

Proven Media Solutions has published a paper that will help lobbyists engage stakeholders and influence Members of Congress in 2025. Authored by principal Dustin Siggins with key observations from five… Read More »

Proven Media Solutions taps Venn Strategies’ Kelly Ferguson to lead public affairs

Proven Media Solutions has hired Venn Strategies Health Care Practice Vice President Kelly Ferguson as Director of Public Affairs. “Kelly’s experience as a Hill staffer and lobbyist will help our… Read More »

How supply chain communications prepares contractors for CMMC certification

For two years, Department of Defense leaders have pushed hard to address private sector concerns about complexity, cost, and necessity surrounding the Cybersecurity Maturity Model Certification (CMMC). That has led… Read More »

Employers agree: What you do matters more than college “prestige”

An emerging scandal involving accusations that many of the nation’s elite universities conspired to keep financial aid packages artificially low seems like a steel door slamming in the face of middle America.… Read More »

China Has Become the World’s Indispensable Nation

This week’s China visit by U.S. Secretary of State Antony Blinken is being portrayed as a conversation between top leaders of world powers. It’s diplomatic warfare at its finest, with… Read More »

Can your company survive a shark attack?

On July 3, a lifeguard participating in a training exercise at Smith Point beach, a park and swimming area near Long Island, New York received the shock of his life.… Read More »

3 reasons market leaders like Elon Musk get free PR

With one decision and 11 words, Tesla founder Elon Musk may have changed the course of the Russia-Ukraine war. Musk announced on February 26 that his satellite network Starlink was… Read More »

Eric Lander’s employee abuse also mistreated taxpayers

Allegations of abuse appear to be only the tip of the iceberg in the case of disgraced Biden administration official Eric Lander. According to Politico, the Office of Science and Technology Policy… Read More »

The Olympics were China’s latest PR coup

One way to tell how powerful a country is by how it responds to critics. Despite genocide against the Uyghur Muslims, unleashing a worldwide pandemic, and cracking down on freedoms… Read More »

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Proven Media Solutions helps people make a difference by getting great messages through the 24/7 news cycle to build trust with target audiences and accelerate marketing outcomes.

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