AI has made many people’s jobs easier, faster, and more productive. Applications like ChatGPT have improved knowledge professionals’ quality of work by a whopping 40%, according to the Harvard Business… Read More »
One hundred years ago, Teddy Roosevelt said that it was not the critic who counts, but rather those who strive, err, and “fail while daring greatly.” Roosevelt’s words came to… Read More »
In-person events rebounded in 2022 and should continue to grow moving forward. Industry conferences are among the most valuable network-building opportunities. They’re also one of the hardest places to develop… Read More »
Almost four years later, commercial real estate is still feeling the disruption of the COVID-19 pandemic. Mismanaged firms like WeWork are going bankrupt, markets like San Francisco are suffering a 30 percent… Read More »
Massachusetts Air National Guardsman Jack Teixiera’s arrest for leaking Pentagon data has made headlines for weeks. He is a classic example of the “insider threat” who maliciously and intentionally takes… Read More »
When federal regulators took over Silicon Valley Bank’s assets on March 10, the financial world breathed a sigh of relief. Quick actions had averted a devastating bank run, and taxpayers were funding all… Read More »
Silence is one of the most effective PR strategies. Contrary to what we hear on social media, today’s MAJOR, LIFE-CHANGING controversy is often tomorrow’s distant memory. Anheuser-Busch, for example, would… Read More »
One of the best ways to build a press strategy is to see it as another form of marketing. Media gatekeepers may not make financial purchases, but they are “buying”… Read More »
For decades, it was good to be a technology start-up. Growth was spectacular, investor money was readily available, and even the pandemic couldn’t slow growth – tech firms outperformed the… Read More »
Marketing and branding are the lifeblood of a company. They are how you reach prospects to help them see your value. Without them, you don’t have sales; and without sales,… Read More »
