WATCH: Have fun when getting in the press

May 27, 2024

Former CNN & Fox News producer Jamie Maglietta recently interviewed Proven Media Solutions founder Dustin Siggins how to prepare for on-camera interviews.

Key points included:

  • Create your own unique voice. Know what you want to say and how you want to say it.
  • Producers want to see that you can handle yourself. Practice, practice, practice – including with small press or your own videos.
  • Producers, hosts, and other gatekeepers get hundreds of e-mails a day. Develop a strong pitch that will break through the noise.
  • Don’t get distracted during an interview. Stick to three strong points.
  • Be kind to yourself. Everyone makes mistakes.
  • Have fun. The best moments often come spontaneously.

Watch the full interview immediately below, and a spontaneous clip below that.

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