Will your customers’ loyalty survive heartbreak?
I got my heart broken in July. For years, my family has primarily grocery shopped at Costco, with regular small trips to a local Giant subsidiary and Aldi. When inflation… Read More »
Tag Archives: Walmart
4 steps to inspire others to brag for you
In an era when businesses aren’t sure how to prove value to customers, two of America’s biggest corporations hit a PR home run by having the media do the work… Read More »
Customers came first: Walmart’s and Target’s PR home run
In an era when businesses are on the ropes with supplies, prices, and customer loyalty, two of America’s biggest corporations just hit a PR home run by putting customers first.… Read More »
How putting customers first won Walmart & Target great PR
When investors say jump, many companies ask, how high? But Krista Walls, a mother of two who shops for family, friends and charities at Target and Walmart, is grateful for… Read More »
Stop going for 100% of your target markets
Biederman’s is a legacy Plymouth, New Hampshire restaurant that has served college students, locals, and tourists for 47 years. It is a favorite hangout with the best sandwiches in town,… Read More »
Your most effective PR strategy starts with trust
Do you know what Costco, CVS, and Netflix have in common? Consumers trust them more today than before the COVID-19 pandemic. According to an Axios survey of over 34,000 Americans,… Read More »