Did you know that Los Angeles County lifeguards saved 25 people per day from drowning in 2021, supported firefighters battling California’s wildfires, and helped with COVID-19 response efforts? That’s the… Read More »
I got my heart broken in July. For years, my family has primarily grocery shopped at Costco, with regular small trips to a local Giant subsidiary and Aldi. When inflation… Read More »
In the social media era, potential trust crises are a constant threat for every business and non-profit. A simple error or misstep can blow up into bad press and unfair… Read More »
Real customers care about quality, price, and service For years, corporate America has been swayed by the push and pull of partisan politics. Major decisions have been made in response… Read More »
You wouldn’t shut off utilities to save money; why stop bringing in money? As America heads into a recession, stories abound about companies cutting budgets and operations. Historically, many businesses will… Read More »
“I know you’ve taken it in the teeth out there, but the first guy through the wall, he always gets bloody. Always….But really what it’s threatening is their livelihoods, it’s… Read More »
Facebook has been an indispensable tool for businesses, non-profits and political campaigns for almost a decade. The company made $115 billion from ad revenue last year, much of which came… Read More »
Last year, one of our clients hired us to build a media campaign rocket. They organized the press conference and speakers; we helped them find a location, reach out to… Read More »
Did you ever violate the UCMJ while conducting an AAR about OpSec? The military is famous for its bewildering acronyms. Indecipherable to outsiders, they create enormous time efficiencies during briefings,… Read More »
Did you ever put something out into the world that got no attention and felt like a waste? In May, Money.com (formerly Money Magazine) provided a blueprint for turning almost… Read More »
