VIDEO: Showing prospects that PR is more than spin
Most people think that PR is just spin. This often includes prospects who genuinely believe that what they offer improves the human condition – no spin needed. In this video,… Read More »
Tag Archives: Dustin Siggins
Success Magazine interview: Brand-building for entrepreneurs
The era of social media and digital marketing means that businesses must be more brand-conscious than ever before. One perceived miscue can become a bad Yelp review or a viral… Read More »
WATCH: Have fun when getting in the press
Former CNN & Fox News producer Jamie Maglietta recently interviewed Proven Media Solutions founder Dustin Siggins how to prepare for on-camera interviews. Key points included: Create your own unique voice.… Read More »
WATCH: Be prepared for attacks in the social media era
Social media has opened every person and organization up to attacks – unfair and otherwise. In a recent interview, Proven Media Solutions founder Dustin Siggins laid out a five-part strategy… Read More »
From content to culture: Proven Media Solutions in the news
“Nothing is turnkey.” That was the thesis of Proven Media Solutions Director of Accounts Robert Kuykendall’s recent essay on entering a new management role. From rising through the ranks to… Read More »
5 ways to leverage media coverage to grow your business
This interview with Proven Media Solutions founder Dustin Siggins was originally published by Authority Magazine. Thank you for joining us for this series! Before we dive in, can you tell… Read More »
Beyond the patent office: Creating value from your IP
One of a start-up’s most valuable assets is intellectual property. Whether you are trademarking your name, securing a patent, or acquiring licensing rights, IP can help a start-up accelerate sales,… Read More »
How supply chain communications prepares contractors for CMMC certification
For two years, Department of Defense leaders have pushed hard to address private sector concerns about complexity, cost, and necessity surrounding the Cybersecurity Maturity Model Certification (CMMC). That has led… Read More »
WATCH: Proven Media Solutions’ Dustin Siggins on surviving shark attacks
We care a lot about shark attacks. These are the major threats to your business’ reputation. Our founder Dustin Siggins recently told PR Podcast host Jody Fisher how to prepare… Read More »
USA TODAY op-ed: Avoid student loans by focusing on career outcomes
This piece was originally published by Dustin Siggins at USA TODAY on August 22, 2023. An emerging scandal involving accusations that many of the nation’s elite universities conspired to keep financial… Read More »
