Possibly the greatest challenge facing small business owners is maximizing revenue from clients. Some companies rely on a wide marketing net to catch a little bit of business from many... read more →
A month from today, the 11 remaining Democratic presidential candidates will know where they stand among a significant swath of Democratic Party voters. After a year of debates, ads, and... read more →
Last night's come-from-behind Super Bowl victory was one to remember, and Tyreek Hill's 44-yard catch may have been the play of the game. However, Hill's catch was just 12 seconds... read more →
Creating valuable alliances is difficult. Influential people have a lot of burdens on their time, and just getting in front of them can seem like a fool's errand. This is... read more →
Branding is one of the toughest battles in business. It incorporates your identity in the marketplace – what you say you do, what you actually do, and how you are... read more →
People are bombarded by information. TV, social media, news, and more overwhelm us with more products, services, and ideas than we could absorb in five lifetimes. It’s therefore critical to... read more →
“What is our return on investment?" We hear this question a lot. Potential clients want to know what value they are going to get for the price they are paying.... read more →
A great book for business negotiation is former FBI hostage negotiator Chris Voss' Never Split the Difference. Voss shows how to think smarter, talk better, and win bigger. It's all... read more →
Creating great content to reach and influence target markets is no easy task. There are so many digital tools that it's difficult to find the right one(s) to accomplish personal... read more →
Do you know what you're posting on social media? On Episode 4 of the podcast You Need To Stop Doing That, host and MatchPace CEO Elizabeth Knox recently interviewed Proven... read more →