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Thought Leadership - Blog

WATCH: Be prepared for attacks in the social media era

Social media has opened every person and organization up to attacks – unfair and otherwise. In a recent interview, Proven Media Solutions founder Dustin Siggins laid out a five-part strategy… Read More »

From content to culture: Proven Media Solutions in the news

“Nothing is turnkey.” That was the thesis of Proven Media Solutions Director of Accounts Robert Kuykendall’s recent essay on entering a new management role. From rising through the ranks to… Read More »

Beyond handshakes & photo-ops: Make lobbying fly-in days matter more

It’s that time of year. Associations and nonprofits are flying members into Washington to make their case to Members of Congress and their staffs to make laws, repeal laws, add… Read More »

5 ways to leverage media coverage to grow your business

This interview with Proven Media Solutions founder Dustin Siggins was originally published by Authority Magazine. Thank you for joining us for this series! Before we dive in, can you tell… Read More »

Breaking Through The Noise – Thought Leadership in The Era of AI

Grandfather Reading to Child

Everyone knows that the media world has changed. Grandpa’s local paper is probably gone, and three TV stations have become 300 (at least). And on the other extreme, people under… Read More »

Put the human team above your partisan “team”

This piece was originally published on June 21, 2023 by the Pittsburgh Post-Gazette. The Department of Justice indictment of former president Donald Trump has dominated headlines, social media, and the… Read More »

1 media placement, 4 target audiences (at least)

Imagine you’re a Vice President of Communications. Your company has just received top-level industry awards for product capabilities, customer service, and employee experience. You need to get the word out… Read More »

The op-ed challenge: Do you care about quality writing, top outlets, or your voice?

I once made a rookie mistake. We were asked to edit and place an opinion essay. I assigned team members, we renovated the piece, and then we proudly sent it… Read More »

4 ways for small brands to win big PR

A version of this piece was originally published by Dustin Siggins at PR Daily. While it focuses on small colleges and universities, its principles are universal. Small brands often have… Read More »

Proven Media Solutions taps Venn Strategies’ Kelly Ferguson to lead public affairs

Proven Media Solutions has hired Venn Strategies Health Care Practice Vice President Kelly Ferguson as Director of Public Affairs. “Kelly’s experience as a Hill staffer and lobbyist will help our… Read More »

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Proven Media Solutions helps people make a difference by getting great messages through the 24/7 news cycle to build trust with target audiences and accelerate marketing outcomes.

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