Our free guide to getting press that matters
It’s hard to get your message through the media noise and in front of your target markets. It’s why we’ve created a free guide to getting in the press – to help… Read More »
Supreme silence: SCOTUS’ biggest PR strength and weakness
Twenty-one years ago, the U.S. Supreme Court declared George Bush President of the United States. The Court’s decision came after five weeks of legal battles between Bush and Democratic Party… Read More »
Can your company survive a shark attack?
On July 3, a lifeguard participating in a training exercise at Smith Point beach, a park and swimming area near Long Island, New York received the shock of his life.… Read More »
How one email cleared the media skies for American Airlines
Like a lot of major corporations, American Airlines gets a lot of press. These days, much of it is bad, with canceled flights and ongoing pay issues with pilots. Like… Read More »
Villains or heroes? Business needs to tell its story
For more than two years, business has kept America and the world running. The pandemic didn’t stop grocery stores, oil companies, or tech firms from feeding Americans, heating their homes, and… Read More »
How small press helps you win big
Do you want to get into The Wall Street Journal or on CNBC? Congratulations. So does everyone else. Which is why it’s really, really hard to secure top-level press. Barriers… Read More »
Opinion writing just got harder & smarter
For more than a century, newspaper opinion sections have influenced lawmakers, community leaders, and the general public. Op-ed writing has been the heart of hundreds of legacy writers’ careers, such… Read More »
America’s political opinions just got a little bit better
Getting clients into the press just got a lot harder. Gannett, USA TODAY’s parent company and the owner of 250 regional and local newspapers around the country, just announced it… Read More »
Eight important words to get you in the press
“[The] subject line is everything. Without a good one, you’re dead.” These words were sent to us by Ryan Grim, Washington, D.C. Bureau Chief for The Intercept, three years ago.… Read More »
Did you see the Hyundai & Georgia media Masterclass?
Earlier this month, Georgia governor Brian Kemp and Hyundai offered a master class in turning partnerships into a multi-tiered PR success. Alongside Hyundai Motor Group executives, Kemp announced the company… Read More »
