We care a lot about shark attacks. These are the major threats to your business’ reputation. Our founder Dustin Siggins recently told PR Podcast host Jody Fisher how to prepare… Read More »
For more than two years, business has kept America and the world running. The pandemic didn’t stop grocery stores, oil companies, or tech firms from feeding Americans, heating their homes, and… Read More »
The last time you were at a restaurant, how long did you have to look at the menu to understand your options? How confident were you that the longer the… Read More »
Dr. Kingsley Kabari is the man with the business plan. In 2014, he opened a chiropractic and niche muscle activation company. Two years ago, he moved operations to a larger… Read More »
In an article for Newsweek, Proven Media Solutions founder Dustin Siggins explained why businesses should focus on providing value to customers instead of risking their enterprises’ image by catering to… Read More »
Fifty years ago, there was no way to measure how many people read your press release, op-ed, or article quote. PR and media practitioners therefore developed a metric called impressions,… Read More »
This PR industry analysis was authored by Proven Media Solutions CEO Dustin Siggins and published by PR Week on January 28, 2020. It may be seen in full here. The… Read More »
Do you know what you’re posting on social media? On Episode 4 of the podcast You Need To Stop Doing That, host and MatchPace CEO Elizabeth Knox recently interviewed Proven… Read More »
You may have heard this before: social media is king. Nothing reaches your audiences faster, and the press release is simply too old-fashioned to work. This popular notion is very… Read More »
Prepared for publicity: A client case studyThis past weekend, approximately 60,000 people visited Annapolis, Maryland for the 50th annual United States Sailboat Show. Travel agency Soca Caribbean Yacht Charters was… Read More »
