When Passion Helps – And Hurts – In PR
Passion and lived experience can be the secret sauce in public relations. The practitioner who believes in the mission of a brand or the power of a product will bring… Read More »
Tag Archives: PR
Karoline Leavitt & PR Week: Who Should Make the Industry’s Power List?
PR Week’s decision to include White House Press Secretary Karoline Leavitt on its 2025 Power List has ignited a heated debate in the communications field. The Power List is designed… Read More »
Are You in PR? Welcome to the Sales Team
Last month, Semafor’s Ben Smith reported that consumers’ reliance on AI for research, news, and entertainment has created more value for public relations professionals. The reason? Large language model AI systems… Read More »
Bashing Clients Means Missing Profit: Stop Griping On LinkedIn
The first rule of communications is to avoid self-inflicted injuries…so why do so many communications industry owners, executives, and thought leaders bash their clients on LinkedIn? As reasonable as it… Read More »
CCOs are getting a seat at the C-suite table. This is how in-house PR teams should prepare.
AI is getting all the headlines. But something more fundamental is happening for in-house communications departments that may mean even more – and bigger – changes. What do you mean?… Read More »
2025 will be a seller’s market for PR firms – and 4 other predictions for 2025
With a tough year behind us, the PR industry is ready to game plan for a brighter, more profitable, and more successful 2025. But we’re also dealing with a lot… Read More »
Filling your gaps so that clients never notice
Proven Media Solutions was founded to help people get the exposure that their great ideas deserve. And over the last six years, we’ve discovered that the industry most in need… Read More »
Domino’s goes viral $3 at a time
Last month, Domino’s delivered a supreme serving of viral marketing. The company launched a new promotion: customers who tip their delivery driver will get a $3 coupon as a thank… Read More »
From content to culture: Proven Media Solutions in the news
“Nothing is turnkey.” That was the thesis of Proven Media Solutions Director of Accounts Robert Kuykendall’s recent essay on entering a new management role. From rising through the ranks to… Read More »
Breaking Through The Noise – Thought Leadership in The Era of AI
Everyone knows that the media world has changed. Grandpa’s local paper is probably gone, and three TV stations have become 300 (at least). And on the other extreme, people under… Read More »
